Published by Arttitude | September 2025
Originally reported by Matthew Kennedy, Resident Magazine
Photos by Alpine Baek / Courtesy of Arttitude
At New York Fashion Week Spring/Summer 2026, independent California-based fashion house ARTTITUDE delivered a show that transcended the runway. Blurring the boundaries between fashion, art, and emotion, Arttitude’s dual presentation was both a performance and a manifesto—reminding audiences that true luxury is not worn, it’s felt.
Arttitude’s NYFW debut introduced two powerful collections that together defined the brand’s ethos of Weara(rt)ble Luxury:
-
The IED Collection – Inspired by Intermittent Explosive Disorder, this line channels raw impulsivity and human volatility into architectural silhouettes and a stark black-and-white palette. Each garment mirrors the conflict between chaos and control, offering a visual translation of emotion itself.
-
The COVA Collection – Developed in collaboration with Mexican contemporary artist COVA (@cova____), this line radiates with color and expressive movement. Each piece reinterprets COVA’s question — “Who are we, really?” — into wearable self-portraits of identity and transformation.
The dual showcase captured Arttitude’s core mission: to make art wearable, collectible, and culturally resonant.
Every piece from the IED and COVA Collections was crafted in limited runs of 500 editions or fewer, each numbered like a work of art. Constructed with Supima cotton, these garments embody craftsmanship, sustainability, and exclusivity — reinforcing Arttitude’s philosophy that luxury fashion should be as collectible as canvas.
“ARTTITUDE is redefining luxury,” says Sylvain Castet, Co-Founder and Creative Director.
“Art is no longer just for galleries—it’s for the streets, the skin, and the soul.”
Explore the collections:
👉 The IED Collection
👉 The COVA Collection
Bridging the space between spectacle and accessibility, Arttitude offered see-now-buy-now availability directly through arttitude.us. This direct-to-consumer approach aligns with the brand’s mission to bring fine art into daily life — not confined to museums, but experienced through movement, texture, and self-expression.
With its signature “streetwear meets fine art” aesthetic, Arttitude continues to challenge where art belongs — on walls, on runways, or on the body.
Founded by Sylvain and Amrita Castet, ARTTITUDE is a California-based luxury streetwear label blending fine art and fashion. Known for its pioneering concept of Weara(rt)ble Luxury, the brand partners with international artists to produce limited-edition garments that merge craftsmanship, creativity, and cultural dialogue.